/ Jun 13, 2026
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USVI AgriFest Draws Diaspora Home, Strengthening Ties and Boosting Economy

USVI Commissioner of Tourism Jennifer Matarangas-King (right) with Crop Farmer of the Year St. Lucian Clarita Montoute, and Dona Regis-Prosper, Secretary-General, Caribbean Tourism Organization
ST. CROIX, U.S. Virgin Islands โ€” While traditional tourism often dominates Caribbean economic headlines, a senior official in the U.S. Virgin Islands says the Territoryโ€™s diaspora remains a powerful driver of travel, economic activity and cultural preservation.
During last weekendโ€™s opening of the 54th annual Agriculture and Food Fair โ€” widely known as AgriFest โ€” local tourism leadership highlighted the eventโ€™s role as a magnetic homecoming, blending family reunions with economic impact.
Speaking to a crowd gathered under the theme โ€œAgriculture and Technology: An Ideal Mix in 2026,โ€ Commissioner of Tourism Jennifer Matarangas-King emphasized that the festival serves as a primary draw for Virgin Islanders living abroad.
โ€œAgriFest is also a time that many of the diaspora, we come back home,โ€ she noted in her address. โ€œI think because itโ€™s a concentrated time, you have a weekend where you can get everything โ€” the food, the music, the culture โ€” and in many cases I see itโ€™s like family reunions.โ€
The diasporaโ€™s influence transforms the agricultural showcase into one of the Territoryโ€™s peak tourism weekends. Unlike typical leisure travelers, return visits by Virgin Islanders who migrated to the U.S. mainland or Europe often outpace one-time tourists in both frequency and emotional investment.
These visitors seek immersion in cultural staples such as tarts, pรขtรฉ, johnny cakes and conch in butter sauce โ€” traditions that fuel demand for local dining, ground transportation and accommodations. The USVIโ€™s farm-to-table heritage has also inspired grassroots spin-off events including โ€œTart Wars,โ€ Pรขtรฉ Festival and Soup Festival.
These community-led initiatives continue to attract returning Virgin Islanders as well as national and international visitors, creating organic, community-rooted economic growth.
USVI Commissioner of Tourism Jennifer Matarangas-King (right) with Crop Farmer of the Year St. Lucian Clarita Montoute, and Dona Regis-Prosper, Secretary-General, Caribbean Tourism Organization
ST. CROIX, U.S. Virgin Islands โ€” While traditional tourism often dominates Caribbean economic headlines, a senior official in the U.S. Virgin Islands says the Territoryโ€™s diaspora remains a powerful driver of travel, economic activity and cultural preservation.
During last weekendโ€™s opening of the 54th annual Agriculture and Food Fair โ€” widely known as AgriFest โ€” local tourism leadership highlighted the eventโ€™s role as a magnetic homecoming, blending family reunions with economic impact.
Speaking to a crowd gathered under the theme โ€œAgriculture and Technology: An Ideal Mix in 2026,โ€ Commissioner of Tourism Jennifer Matarangas-King emphasized that the festival serves as a primary draw for Virgin Islanders living abroad.
โ€œAgriFest is also a time that many of the diaspora, we come back home,โ€ she noted in her address. โ€œI think because itโ€™s a concentrated time, you have a weekend where you can get everything โ€” the food, the music, the culture โ€” and in many cases I see itโ€™s like family reunions.โ€
The diasporaโ€™s influence transforms the agricultural showcase into one of the Territoryโ€™s peak tourism weekends. Unlike typical leisure travelers, return visits by Virgin Islanders who migrated to the U.S. mainland or Europe often outpace one-time tourists in both frequency and emotional investment.
These visitors seek immersion in cultural staples such as tarts, pรขtรฉ, johnny cakes and conch in butter sauce โ€” traditions that fuel demand for local dining, ground transportation and accommodations. The USVIโ€™s farm-to-table heritage has also inspired grassroots spin-off events including โ€œTart Wars,โ€ Pรขtรฉ Festival and Soup Festival.
These community-led initiatives continue to attract returning Virgin Islanders as well as national and international visitors, creating organic, community-rooted economic growth.

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It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.

The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making

The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.

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