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Artists from 10 Latin American countries gather this weekend to design creative pieces intended to support the Pan American Health Organization’s public health campaigns against the COVID-19 pandemic.
The “Hackathon of images against Covid-19” consists of two virtual days of creative work by more than 60 artists and visual creators to make a collective contribution of graphic pieces in three key themes: Stop the contagion of Covid-19, contribute to mental health during quarantine, and counteract myths and misinformation.
The initiative grew out of a collaboration between IMPAQTO, the social innovation laboratory and coworking network, NEXUS, the network of young philanthropists and the PVBLIC Foundation. All three institutions understood PAHO/WHO’s challenge in the region. “Much of Covid-19 contagion prevention depends on the habits and behaviors of Latin Americans.So there is a clear need for prevention campaigns that have cultural relevance and speak to people with reference to their local experiences,” explained Rachel Gerrol, CO-Founder and CEO of NEXUS.
Dr. Marcos Espinal, Director of PAHO’s Department of Communicable Diseases, kicks off the event Friday with a description of the COVID-19 situation in Latin America and the need for clear information. PAHO and the event organizers signed a collaboration agreement for the event.
The opening of the event is on Friday 28 August at 9h00 (GMT-5), and will be broadcast live by: www.facebook.com/IMPAQTO/live_videos/ In the two-day virtual workshop, artists, designers and illustrators will have the opportunity to converse with an expert PAHO epidemiologist, learn about people-centered design to create effective pieces, and receive peer feedback and co-creation. At the end of the two days, a virtual gallery will be delivered to PAHO as a collective contribution of artists to this organization.
The three creative challenges presented to the artists are:
The Pan American Health Organization (PAHO) works with the countries of the Americas to improve the health and quality of life of its population. Founded in 1902, it is the world’s oldest international public health agency. It serves as the WHO Regional Office for the Americas and is the specialized health agency of the Inter-American system.
Links:
Hackathon: https://www.hackealacrisis.net/imagenes-contra-el-covid19
PAHO COVID-19: https://www.paho.org/en/topics/coronavirus-infections/coronavirus-disease-covid-19-pandemic
Latin Impact Alliance: https://www.alianzadeimpactolatino.org/
ORGANIZACIÓN PANAMERICANA DE LA SALUD www.paho.org
ORGANIZACIÓN MUNDIAL DE LA SALUD www.who.int
Noticias e información pública
Nota de prensa
Creadores visuales latinos se unen para brindar sus aportes a las campañas de la OPS sobre la pandemia por COVID-19
Washington, D.C- Creadores y artistas visuales de diez países latinoamericanos se juntarán este fin de semana para diseñar piezas creativas con el fin de apoyar las campañas de salud pública de la Organización Panamericana de la Salud (OPS) en el marco de la pandemia por COVID-19.
La ‘Hackatón’ denominada “Hackea la Crisis 2020: Imágenes contra la COVID-19” consiste en dos jornadas virtuales de trabajo creativo por parte de un centenar de creativos y artistas visuales para realizar un aporte colectivo de piezas gráficas en tres temas clave: frenar los contagios de COVID-19, aportar a la salud mental durante las cuarentenas, y contrarrestar mitos y desinformación.
La iniciativa surgió de una colaboración entre IMPAQTO, el laboratorio de innovación social y red de coworkings; NEXUS, la red de jóvenes filántropos, y la Fundación PVBLIC. Las tres instituciones entendieron el reto de la OPS/OMS en la región. “Gran parte de la prevención de contagios de COVID-19 depende de los hábitos y comportamientos de los latinoamericanos. Entonces, existe una necesidad clara de realizar campañas de prevención que tengan pertinencia cultural y le hablen a la gente desde sus vivencias locales”, explicó Rachel Gerrol, cofundadora y CEO de NEXUS.
El doctor Marcos Espinal, director del Departamento de Enfermedades Transmisibles de la OPS, iniciará el evento con una descripción de la situación de COVID-19 en América Latina y la necesidad de información clara. La OPS y los organizadores de la actividad firmaron un acuerdo de colaboración para el evento.
La inauguración es el viernes 28 de agosto a las 9 am(GMT-5), y se transmitirá en vivo por: www.facebook.com/IMPAQTO/live_videos/. Las dos jornadas de trabajo se realizarán virtualmente, durante las cuales los artistas, diseñadores e ilustradores tendrán la oportunidad de conversar con un experto epidemiólogo de la OPS, aprender sobre el diseño centrado en personas para crear piezas efectivas, y obtener retroalimentación y cocreación entre pares. Al final de las dos jornadas se entregará a la OPS una galería virtual con los materiales desarrollados, como un aporte colectivo de los artistas hacia la organización.
Los tres retos sobre los que trabajarán los creativos son:
Artists from 10 Latin American countries gather this weekend to design creative pieces intended to support the Pan American Health Organization’s public health campaigns against the COVID-19 pandemic.
The “Hackathon of images against Covid-19” consists of two virtual days of creative work by more than 60 artists and visual creators to make a collective contribution of graphic pieces in three key themes: Stop the contagion of Covid-19, contribute to mental health during quarantine, and counteract myths and misinformation.
The initiative grew out of a collaboration between IMPAQTO, the social innovation laboratory and coworking network, NEXUS, the network of young philanthropists and the PVBLIC Foundation. All three institutions understood PAHO/WHO’s challenge in the region. “Much of Covid-19 contagion prevention depends on the habits and behaviors of Latin Americans.So there is a clear need for prevention campaigns that have cultural relevance and speak to people with reference to their local experiences,” explained Rachel Gerrol, CO-Founder and CEO of NEXUS.
Dr. Marcos Espinal, Director of PAHO’s Department of Communicable Diseases, kicks off the event Friday with a description of the COVID-19 situation in Latin America and the need for clear information. PAHO and the event organizers signed a collaboration agreement for the event.
The opening of the event is on Friday 28 August at 9h00 (GMT-5), and will be broadcast live by: www.facebook.com/IMPAQTO/live_videos/ In the two-day virtual workshop, artists, designers and illustrators will have the opportunity to converse with an expert PAHO epidemiologist, learn about people-centered design to create effective pieces, and receive peer feedback and co-creation. At the end of the two days, a virtual gallery will be delivered to PAHO as a collective contribution of artists to this organization.
The three creative challenges presented to the artists are:
The Pan American Health Organization (PAHO) works with the countries of the Americas to improve the health and quality of life of its population. Founded in 1902, it is the world’s oldest international public health agency. It serves as the WHO Regional Office for the Americas and is the specialized health agency of the Inter-American system.
Links:
Hackathon: https://www.hackealacrisis.net/imagenes-contra-el-covid19
PAHO COVID-19: https://www.paho.org/en/topics/coronavirus-infections/coronavirus-disease-covid-19-pandemic
Latin Impact Alliance: https://www.alianzadeimpactolatino.org/
ORGANIZACIÓN PANAMERICANA DE LA SALUD www.paho.org
ORGANIZACIÓN MUNDIAL DE LA SALUD www.who.int
Noticias e información pública
Nota de prensa
Creadores visuales latinos se unen para brindar sus aportes a las campañas de la OPS sobre la pandemia por COVID-19
Washington, D.C- Creadores y artistas visuales de diez países latinoamericanos se juntarán este fin de semana para diseñar piezas creativas con el fin de apoyar las campañas de salud pública de la Organización Panamericana de la Salud (OPS) en el marco de la pandemia por COVID-19.
La ‘Hackatón’ denominada “Hackea la Crisis 2020: Imágenes contra la COVID-19” consiste en dos jornadas virtuales de trabajo creativo por parte de un centenar de creativos y artistas visuales para realizar un aporte colectivo de piezas gráficas en tres temas clave: frenar los contagios de COVID-19, aportar a la salud mental durante las cuarentenas, y contrarrestar mitos y desinformación.
La iniciativa surgió de una colaboración entre IMPAQTO, el laboratorio de innovación social y red de coworkings; NEXUS, la red de jóvenes filántropos, y la Fundación PVBLIC. Las tres instituciones entendieron el reto de la OPS/OMS en la región. “Gran parte de la prevención de contagios de COVID-19 depende de los hábitos y comportamientos de los latinoamericanos. Entonces, existe una necesidad clara de realizar campañas de prevención que tengan pertinencia cultural y le hablen a la gente desde sus vivencias locales”, explicó Rachel Gerrol, cofundadora y CEO de NEXUS.
El doctor Marcos Espinal, director del Departamento de Enfermedades Transmisibles de la OPS, iniciará el evento con una descripción de la situación de COVID-19 en América Latina y la necesidad de información clara. La OPS y los organizadores de la actividad firmaron un acuerdo de colaboración para el evento.
La inauguración es el viernes 28 de agosto a las 9 am(GMT-5), y se transmitirá en vivo por: www.facebook.com/IMPAQTO/live_videos/. Las dos jornadas de trabajo se realizarán virtualmente, durante las cuales los artistas, diseñadores e ilustradores tendrán la oportunidad de conversar con un experto epidemiólogo de la OPS, aprender sobre el diseño centrado en personas para crear piezas efectivas, y obtener retroalimentación y cocreación entre pares. Al final de las dos jornadas se entregará a la OPS una galería virtual con los materiales desarrollados, como un aporte colectivo de los artistas hacia la organización.
Los tres retos sobre los que trabajarán los creativos son:
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It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
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